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How fast are eBooks catching up with print book circulation at libraries?
Until now, library-lending of eBooks through eBook vendor OverDrive worked only with ePub-enabled devices (like the Nook, the Sony Reader, iPads and smartphones). Until now! Amazon and OverDrive have just announced a new service which will allow public library-lending via the Kindle and the Kindle app. This new deal will increase general demand for eBooks exponentially -- a major boon for libraries as well as for independent eBook author-publishers.
read moreAdvantages To Publishing an eBook First
What are the results of self-publishing that matter most to you? Is it the speed of getting your book out? The opportunity to have the broadest access to all distribution channels? To test the waters, for example, and spend less money at first, begin with an eBook. That will cost you far less than print book digital production. Then with a strategic online marketing approach you can attract your niche community and test the market. Not sure who your target audience is? Or if they are comfortable with e-books? There are millions of users of e-readers today, including readers using tablets and smartphones, and these readers are only increasing.
read moreSelf-Publishing: The Step-by-Step Actions To Take
The decision to self-publish is a lot about what future of publishing you want to embrace. For example, if your would-be readers seem to be migrating into digital, then you know creating a simultaneous e-book goes along with publishing a print book. I am offering a four-evening Self-Publishing Group Clinic on a telephone bridge line beginning September 27, 2011 to answer the many self-publishing questions. Step-by-step I will take you through the entire Publishing Timeline as well as through a Promotion Timeline. The group will be limited to ten people.
read moreAmazon Launches the Kindle Cloud Reader
We've barely caught our breath after last week's high tech announcement of the next new gadget… now Amazon comes through with its (expected) new e-reader, the Kindle Cloud. As author-publishers we ask, what does this mean for me? Does this mean I have to not only keep track of what I need to do to have my yet-to-be-published e-book be available on Sony, on the basic Kindle, on the Nook, the iPad and Apple's e-bookstore? I have a new Amazon device to contend with! What are the parameters? What browsers will carry this new...
read morePOD (Print-On-Demand) Publishing
What is "POD" Publishing? Print-On-Demand Publishing is a digital technology through which Internet packager firms offer a full range of author services within a choice of set fees. There are now hundreds of these companies and many do not deliver what they promise. It is extremely important to research each prospective firm, to read their boiler-plate contract, and to assess how much control (or not) you will actually have after signing up with one.
read moreTraditional Publishing
At first glance, we all might want to be published by a traditional publisher, preferably one with name recognition. It's sounds easier, cheaper, and surely more professional. The publisher assumes all publishing responsibilities, particularly footing the bill. And, oh yes, "they" will do your book's marketing too . . . To pursue the traditional route, if you are the author of Non-Fiction you must pitch a highly persuasive book proposal, which I like to think of as 80% marketing plan. Yes, you will need to submit a sample...
read moreE-Books!
The advent of electronic publishing lost steam for a while and now is back with a vengeance. There are many E-reading devices (Sony, Kindle, Nook, iPad, smart phones etc.), and there are more and more E-publishing and distribution opportunities — through Amazon, Smashbooks, the iPad, the iBookstore, to name a few. Every day is a change game. Just recently Amazon announced its Android App Store. As a headline writer framed the digitalbookworld.com article, "Now Things Are Really Starting to Get Interesting!" According to Ken Auletta...
read moreIndependent Publishing
Why take on assembling the experts you need (a book publishing coach, an editor, a cover and interior designer, printer, distributor, etc.) to go it alone? Why not hold out until a traditional publisher offers you a contract? Because in our current difficult economy that contract offer may never come. Typically, if you are not of semi-celebrity status or you have not established a national "platform," a publisher (or agent) believes they cannot "sell" you, and therefore cannot visualize a profit from investing time and...
read more25 Ways To Promote You And Your Business
by Maggie Klee Lichtenberg, Business and Personal Coach Article for Small Publishers Association Of North America newsletter copyright © January 1999 Start with a change you'll need to make if you plan to be successful: Get over being shy. Have the mindset to consistently take initiatives. Never stop. It's not enough to create one brilliant direct mail campaign. Repeat the mailing to your list two or three times. And never, never, never take an initiative without following up. Plan one marketing effort each day. Every Sunday evening...
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